She's Not Selling

Do NOT Believe the Instagram CEO Aesthetic - Here’s The TRUTH About Feminine Entrepreneurship

Brooke & Tash Episode 48

The feminine business owner aesthetic you see online is a lie.

Behind the pretty beige filters and perfect matcha lattes is a woman glued to her computer chair for 12 hours straight, making ruthless decisions - while her child waits for her to finish work, wondering if she'll ever actually be done.

Today, we’re cracking open the truth behind what it really means to be a female entrepreneur

We dive deep into the truth behind feminine leadership, the pressure to always be “on,” and the emotional cost of chasing success.

From nervous system burnout, emotional meltdowns, mom guilt, strained relationships, and the never-ending tension between masculine hustle and feminine flow - this episode is a mirror for every woman trying to do it all.

Tune in to hear about...


✅The myth of the “soft life” feminine CEO

✅Balancing business and motherhood — or failing to

✅Burnout from always being in your masculine

✅Mom guilt vs. business guilt: the impossible choice

✅Why boundaries are non-negotiable for women in business

✅Remote sales, emotional labor & the truth behind success

✅Nervous system overload & what it’s doing to women

✅Walking away from the hustle while staying aligned

✅Building your business without sacrificing your soul

This episode is for every woman who’s ever felt torn between building a business empire and being present for her children.

Key Moments

00:01:00 Swearing Culture Discussion
00:04:00 Masculine Business Energy
00:07:40 Decision Making Weight
00:11:20 Feminine vs Masculine
00:15:00 Running From Understanding
00:19:00 Asking For Help
00:23:00 Boundaries and Presence
00:26:40 Restructuring Business Life
00:29:00 Choose Your HardRetry

Listen now to discover why boundaries matter more than balance and how to restructure your business without sacrificing your vision.

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She's Not Selling is brought to you by Brooke Triplett - Founder of She Sells.

She Sells is a female-led movement helping thousands of women escape the 9 to 5 - to create a lucrative, freedom-based sales career.

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